Author: Hardin Young

New study improves understanding of the ancestral foundations and evolution of mechanosensory cells critical to the success of many animals alive today.

A case study reveals that a Twitter banter between rival fast-food brands led to a 426% increase in online searches and a 54% increase in offline sales for the feature brand.

Experimental research conducted by an international team argues that the reason Mars is red is due to a water-rich mineral known as ferrihydrite.

Surface textures inspired by natural biology that help repel lunar dust will enhance the performance and durability of lunar infrastructure.

The physicist is the second U of A faculty member to be invited into the National Academy of Inventors this academic year.